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First loan products with facial biometrics technology offered in the country – Technosio

In The True, the National Registry of Civil status (RNEC) does 50 Millions Annual Biometric Tests, This is expected what In future, most facial biometrics will be.

With omnichannel digital identity solutions, users can carry out the connection process to digital financial products in an agile and secure manner.

Within the framework of the 57th Banking Conference, Certicamara, together with the National Registry of Civil Status (RNEC) and Asobancaria, announces the Proof of Concept (POC) for the first issuance of credit products through identity verification through technological facial biometrics. .

In this process, Tuya, a financial institution and Certicamara, a partner, will participate, which will be a pioneer in verifying a person’s identity through facial biometrics using this technology, to be able to approve the loan product. Just minutes.

Facial biometrics is an authentication mechanism based on the use of facial biometric data: the distance between the eyes, the shape of the nose and the shapes of the expression lines, which cannot be changed, providing 99% accuracy in identity verification, against images from official RNEC databases.

«At Certigamara, we are excited to make a difference in the banking industry and provide Colombians with a unique and efficient experience in their financial processes. This technology solution gives us an unparalleled opportunity to make a difference in the industry.“, assured Martha Moreno, CEO of Certicamara.

An approved Proof of Concept (POC) with RNEC will allow practices such as: onboarding new customers through 100% digital and face-to-face onboarding, including savings accounts, credit cards and consumer loans; Data updating through virtual channels or physical channels with a possible combination of fingerprint biometrics; and disbursement of lines of credit through app and web.

These types of solutions promote safe and responsible financial inclusion by allowing identity verification from anywhere, in addition, customers avoid trips to physical points and offer the opportunity to use the purchased item immediately, thus reducing waiting time.

“Thanks to facial biometrics technology, the information of potential customers can be compared with the data of the registry, which allows to verify the identity of people biometrically and reduce the level of fraud caused by impersonation in requests for financial products. In this way, the best possible solutions to improve security and trust in the financial sector that can have a positive impact on society and contribute to financial inclusion We use it,” said Carlos Ivan Villegas, president of Tuya.

Omnichannel digital identity solution
Knowing customers and verifying their identity is one of the most important processes for financial institutions, which is why Certicámara and its partner Identica are working to provide omnichannel digital solutions (all channels). , Instagram, Facebook etc.

There are 65.7 million mobile devices in Colombia, according to the company’s branch, which means there are more phones than people, in addition, it is estimated that more than 81% of Colombia have social networks, which opens up many possibilities. Channels like WhatsApp can be used to identify, identify and verify the identity of potential customers.

Thanks to the identity verification process provided by this technology solution, it is possible to connect digital wallets and request loan products in many alternative ways.

Certicamara, in agreement with Asobancaria, has been fighting against identity theft since 2016 through digital solutions, reaching more than 100 million transactions in a biometric authentication program, reducing fraud under this criminal system by 99%.